NOW’s election work has been singled out for recognition again, this time in the 2012 international Reed Awards, sponsored by Campaigns & Elections magazine. The Reed Awards are selected by a panel of expert judges.
Christy Crunch (BC NDP)
This 2011 BC NDP ad was launched to define the newly elected Liberal Leader and Premier: Christy Clark. While maintaining a light approach, it still took a hard shot at her personal political history and linked her to the policies of the exiting leader.
The Greg Selinger/Manitoba NDP 2011 campaign has been chosen as a finalist with 5 other campaigns around the world for Best International Campaign. The TV spot “Christy Crunch”, created for the BC NDP, is also a finalist for best TV spot outside of the USA.