In the News
news + blog articles
4 tips to build your confidence and deliver your message
No one’s a natural at giving a speech or delivering a press conference. It takes hard work and many hours of practice to find your own style of public speaking— and the confidence to do it well. The effort is always worth it.
BC Teachers’ new campaign focuses on helping more kids
The BC Teachers’ Federation is launching a new campaign with a powerful ad showing the realities facing students and teachers in BC’s public schools. And as Canada’s leading advertising agency for public education advocacy, we’re proud to help.
Canadian Cancer Society honoured with Five International Awards in 2024
We’re excited to announce that our work with the Canadian Cancer Society—Canada’s largest cancer charity—has been honoured with five international awards in 2024 for marketing and advocacy effectiveness!
Cutting-edge outdoor ads for ETFO win big at 2024 Reed Awards & Pollie Awards
Our media team’s first-of-its-kind interactive outdoor ad campaign for the Elementary Teachers’ Federation of Ontario has been awarded with 3 awards: Best International Use of Outdoor Advertising and Best Canadian Use of Outdoor Advertising at the 2024 Reed Awards—plus Gold for Best Outdoor Advertising Campaign (International) at the 2024 Pollie Awards!
Reed Awards honour signature ads for historic Manitoba campaign
The Manitoba NDP won the 2023 election—and made history with Wab Kinew becoming the first First Nations premier of a Canadian province. Now, the campaign’s signature ads are being recognized as the Best International Campaign (Sub-National) at the 2024 Reed Awards, the leading advertising competition for campaign and public issue advertising in the US and beyond.
Swipe right on summer!
As the weather warms up and days get longer, it’s the perfect time to spring ahead and start planning for summer! And our team has lots of ideas to help your union or non-profit make the most of summer 2024.
Year in review: 7 memorable ads from 2023
When you see a great ad, you know it. It's got the power to cut through the noise. Grab attention. Give you a laugh. Push you to tears. And, of course, the best ads have the power to change how you feel or even how you think. Here are just 7 of the memorable ads we saw in 2023 from around the world.
New digital campaign offers a fresh take on Seamless Childcare Now
CUPE BC has been campaigning for public childcare for years. In their latest digital campaign, Seamless Childcare Now, they're continuing the fight. And our team is proud to partner with BC’s largest union to help make life better for parents. While BC is making progress to improve public childcare and reduce costs for families, there’s more to do.
